The award winning café and bistro Homemade have opened a new outlet in Sherwood as a direct response for the growing demand in Nottingham for home cooked, hearty food.
This latest concessions in located at the rear of the A Room Full of butterflies gift shop in Mansfield Road, and are to serve breakfasts, lunches and afternoon teas from Monday to Saturday.
The Homemade cafe in Sherwood will be running alongside the established Homemade cafe in Pelham Street, which is in the Hockley area of the city centre of Nottingham.
This was established in 2005, and last year, for the second time, it was named as both the regional winner and the national runner up in the category of ‘Best Cheap Eats’ at the Observer Food Monthly Awards.
Owner Jasmin Barlow-Wilkinson admits that expansion was never really part of the plan:
“To be honest, I was always content with the café in Hockley and the outside catering part of the business, but when Andy Welch from A Room Full of Butterflies suggested the idea to me, my mind went in to overdrive.
“I love the fact that this collaboration has created a space for people to browse Andy’s unique selection of gifts, homewares and art, and, at the same time, pop in to see us for a drink, a wedge of cake or even a meal. With the studio of textile designer Tori Murphy just above us and plans to extend the art gallery space to exhibit a wider artistic range, it is turning into a real creative hub in Sherwood.
“I have learnt a few things over the years since opening our first venue, have collected various equipment and furniture along the way and realised it didn’t require a fortune setting up this new venture. A lot of the missing bits have been found via online auction sites and old cafe furniture has been recycled and revamped, so hopefully it goes to show with a bit of elbow grease and creativity, you can get a business idea off the ground on a shoestring budget.
“While the recession hasn’t been easy, in some ways it has actually benefited us as customers want feel-good, hearty, home-cooked food. In times of austerity, people go back to basics and for those that can still afford a treat, it tends to be more social-based, such as eating out with friends/family, rather than a straightforward material purchase.
This, combined with the popularity of shows such as the Great British Bake Off and the fact that everything we serve is made from scratch, has resulted in us being very lucky with our customer-base over the past few years.”
Jasmin and her team already have big plans for the new Sherwood venue and are looking to organise a mums’ club, birthday parties and maybe even some creative social groups.
Dishes to eat in or takeaway at Homemade Sherwood include a vast array of cakes and sweet treats, including the popular Homemade Chocolate Brownies, as well as a selection of boozy and non-alcoholic milkshakes. Savoury options include sandwiches such as the New York Triple Decker and Foxy’s Fish Finger Sandwich, cheese and meat platters, homemade burgers, and dishes such as chilli nachos and quesadillas.
For more on Homemade Café, visit www.homemadecafe.com or follow the team on Twitter ( http://twitter.com/homemadecafe ) or Facebook (http://twitter.com/homemadecafe ).