Grimsby potentially risks losing millions of pounds if the town does not become a food destination. A few days ago, some smoked fish makers claimed that the council does not have the right product to market and that it is failing to promote their traditional products. Even though Grimsby’s smoked fish received the PGI (Protected Geographical Indication) in 2009, this town is not a very well-known food destination.
The Lincolnshire Council extended support to local food products and tourism. The Traditional Fish Smokers in Grimsby are assembled in a group headed by Richard Enderby who declared that both the council and the dock owners should revamp the smoke houses. Enderby wants this zone to become a food destination in Grimsby. There should be hotels and shops, he added. The district has several Victorian buildings, but has lost the charisma it once had.
Enderby feels that they don’t need a great deal money to renovate. He thinks that only a few million pounds are all what is needed. Over 40 products have the PGI status in the UK at the moment. Such products are legally protected from imitation throughout the EU.
Therefore, such foods and drinks can only be prepared in the specified areas within Britain. It is important to point out that PGI products in the UK generate sales over £1bn every year. North West Leicestershire’s agency promotes their products separately. Such items are worth over £60m as food tourism attractions yearly.
According to Matthew O’Callaghan, who works for the Pork Pie Association in Melton Mowbray, Grimsby council is not promoting the traditional smoked fish as much as they should. Such is the relevant trick they are missing, he added.